D14 Agency

The Hub For Growth-Driven Practices

A Disabled Veteran Owned Business

More Time. More Revenue. Less Stress

The Most Powerful Upgrade Your Practice Will Ever Experience.

Built by a Multipotentialite U.S. Navy Veteran, Coach, SaaS Owner, and 5x Amazon Best-Selling Author

David "D14" DeSchoolmeester

Founder D14 Agency LLC, Forever Practice, & Multipotentialite

  • Faith-driven Servant Leader

  • Devoted Husband

  • Disabled U.S. Navy Veteran

  • 5x Amazon #1 Best-Selling Author

  • The Authority Maker

  • Internet Marketing & Search Engine Optimization

  • Systems Thinking, A Blueprint For Success

  • Instant Credibility

  • Sleep Apnea Dream Killer

  • Certified Business Performance Coach

  • Certified OpenAI ChatGPT Expert

Services Preview Grid

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0 First Things First: - Stop Wasting Your Leads List

Here I Prove I Can Help You, By Actually Helping You

When you click the link below, you'll learn how I do business and decide if you would like to see if we are a match and you would like me to build a "Kick-Butt" plan to help you grow your practice into what you have dreamed of for so long.

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1 AI Employee + Fractional CMO

Build Your Forever Practice System

Automate 40+ repetitive tasks, capture every lead, and get back 20% of your team's time -- while working directly with a Fractional Chief Marketing Officer to scale your internal marketing machine.

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2 Business Coaching

The 9-Step Forever Practice System

Whether you're starting fresh or rebuilding from burnout, this structured coaching system helps you install proven business foundations built to scale and sustain.

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3 D14 SaaS Platform

Your AI-Driven Growth Stack

Run your entire marketing system through one platform -- D14 SaaS Platform customized for private practices. We set up and integrate your systems.

[Tour The D14 Platform>>] - Coming Soon

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4 D14 Author Services

Author the Book That Builds Your Brand

We help you create, publish, and leverage a practice-building book -- plus provide videos and podcast content that position you as a trusted authority in your field.

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5 Speaking & Events

Bring David to Your Event or Podcast

Looking for a speaker with a mix of faith, marketing expertise, and veteran leadership? David brings powerful insights on growth, automation, and mission-driven business.

[Book David to Speak>>] - Coming Soon

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6 Books & Swag

Browse David's Store

Get inspired and equipped with David's practical guides on business building, automation, and agency-free growth.

[Visit the Bookstore>>] - Coming Soon

God. Family. Freedom.

These are the values that guide my life, my business, and every service I offer!

I believe that success means nothing if it isn't rooted in something eternal.

Everything I build -- whether it's AI Automation, coaching frameworks, software platforms, or author brands -- is filtered through the lens of honoring God, serving family, and stewarding freedom.

D14 Agency is more than a business. It's a mission.

That's why 20% of all revenue is donated to a Christian charity committed to spreading the Gospel of Jesus Christ to every nation, in every language. Their mission is simple and biblical: to ensure that everyone on earth hears the Good News in their own tongue.

"Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, and teaching them to obey everything I have commanded you."

-- Mathew 28:19-20 (NIV)

I don't just want to build systems that grow businesses.

I want to build a legacy that changes lives.

TESTIMONIALS

What others are saying

Dr. E. Gaylon McCollough, Plastic Surgeon, Entrepreneur

"It has been a pleasure working with David DeSchoolmeester on a couple of projects.

David has the technical skills and insight into how to best deliver one’s message to the masses."

Dr. Joy Smith-Jones, Chiropractor, Entrepreneur

"I am truly blessed to have the opportunity to work with someone as knowledgeable as Mr. David DeSchoolmeester. In our conversations over the last few weeks, I've learned how to develop an entrepreneurial and business mindset.

He has given me the step by step tools and homework to figure out who my ideal avatar is so that I can market them effectively. He has also helped me develop an elevator speech.

I feel that I can now communicate confidently and eloquently at networking events as well as with potential patients. Thank you so very much for this opportunity!!"

Michael Wingfield, 5 Talents Financial

"After speaking with David about his services I'm convinced he's the coach I want to help me grow my business. I look forward to my continued relationship with David and I would strongly encourage anyone who has a great desire to grow their business to visit with David. His well thought out and concise plan, specifically developed for me, is spot on."

Sean Casto, Entrepreneur

"Excellent work! Looking forward to working with David again."

Check Out Our Blog

Reclaiming 20%

Week 04 Reclaiming 20% of Staff Time

October 20, 20256 min read

Reclaiming 20% of Staff Time: What Practices Can Do with the Hours AI Frees Up

🎨Let me paint a quick picture…

Your front-desk coordinator just spent 45 minutes digging through charts, entering data, chasing down missing records. Your billing specialist just slogged through a stack of claims, manually coding and checking. Your clinical team spent their post-clinic hour finalizing notes, chasing labs, fixing errors.

What would it mean if that drag — that “busy work” — vanished? I’m not talking magic. I’m talking AI. And more specifically, reclaiming 20% of staff time (or more) to do higher-value work, reduce burnout, and improve patient flow.

This week, we dig into how medical practices can convert those freed hours into meaningful business and care improvements — without turning into tech zealots.

🗣️ The Problem: Why administrative burden is the silent productivity leech

Here’s the dirty secret most medical practices don’t admit: your staff is drowning in low-value tasks. The kind of repetitive data entry, documentation, claims checks, error corrections, and chart chasing that people loathe, but nobody tracks as a “profit killer.”

Why is this so insidious?

  • Because it’s the undercurrent, not the headline. You don’t see “we lost 10% productivity” — you see “John was late finishing notes again,” “claims backlog piling,” “overtime needed.”

  • Because staff moral wears down slowly. When your coordinators and coders see their time eaten up by grunt tasks, motivation declines, errors creep in, turnover rises.

  • Because while revenue-generating work (seeing patients, follow-up calls, outreach) is what moves the needle — it often loses out to the urgent pile of low-value admin.

Here’s the punch: many practices aren’t even trying to quantify this drag. They treat it as “just how things are.” But with modern AI tools, you can reclaim a meaningful chunk of that time.

📋 Research-Backed Evidence: Yes, AI can free up real time (but there are caveats)

Before we get to strategies, let’s ground this in evidence. Because you (and your staff) deserve claims backed by data — not hype.

A. Ambient AI scribes and the documentation gains

One of the most compelling cases is The Permanente Medical Group. They deployed ambient AI scribes (tools that listen to physician–patient conversations and auto-draft notes) and measured this result:

Over one year, those scribes saved physicians 15,791 hours of documentation time — equivalent to 1,794 workdays. American Medical Association
The deployment also reduced after-hours “pajama time,” improved physician satisfaction, and reportedly improved patient–physician interactions.
Permanente Medicine

If that scale works in a large system, imagine what you can do in a midsize practice.

B. Broader AI & workflow efficiency in health

The OECD, in a 2024 report, projected that AI could free up time for healthcare professionals to focus on patient care by automating repetitive tasks like charting, billing, and scheduling. OECD

Pavuluri et al. (2024) describe how task automation allows professionals to focus more on core care and improved response times. PMC

And Harvard points out that AI is already being used to “automate tasks, improve diagnoses, free clinicians for patient focus, and provide data for clinical decisions.” Harvard Medical School Learning

However — a caution: some pilot implementations don’t always yield uniform results. For instance, a study at Atrium Health saw modest overall time savings when deploying ambient scribe tools — the gains were concentrated among certain clinicians and visit types. Peterson Health Technology Institute

So yes — AI has serious promise, but the yield depends heavily on how you deploy it, train people, and choose use cases.

📈 Practical Insights & Strategies: What to do with the reclaimed 20% (or more)

Let’s drop the theory. Here’s your playbook for turning AI time-savings into real value in your practice.

Step A: Baseline & target

  1. Pick a unit (front desk, billing, clinical documentation) and measure “hours spent / week on non-revenue tasks.”

  2. Set a target: reclaim 15–25% of that admin load over 3–6 months.

  3. Choose a few prime candidate tasks (e.g. note writing, claims coding, record chasing, patient data entry) to pilot AI or automation.

You can’t get 20% back across all departments overnight — start where the lift is easiest.

Step B: Choose the right AI / automation tools

  • For clinical documentation: ambient AI scribes (e.g. tools that passively record and draft notes) are a leading candidate. Physicians then review/edit drafts rather than writing from scratch.

  • For billing / coding / claims: AI-powered coders or claim-auto processors can reduce manual coding time, flag errors, or auto-match payer rules.

  • For data entry / form population: intelligent assistants that auto-fill patient demographics, merge records, verify insurance data.

  • For workflow & routing automation: bots that move tasks between staff, trigger checks, escalate claims, and send reminders.

The key is: the AI must assist, not replace. The human in the loop remains essential, especially in healthcare.

Step C: Process redesign + staff alignment

You can’t drop AI into the existing mess and expect miracles. You’ll need:

  • Workflow mapping: redraw how tasks flow, identify handoffs, and eliminate redundant steps.

  • Staff training + incentives: make AI adoption a performance goal, reward teams for process improvements.

  • Governance and auditing: review AI-draft outputs (notes, codes) for accuracy, adjust thresholds, feedback loops.

  • Pilot small, iterate fast: test in a department or with a subset of physicians, refine, then expand.

Step D: Redeploy the freed time strategically

Once you reclaim time, what do you do with it? Here are high-leverage options:

  • Focus on patient experience: proactive outreach, patient follow-ups, care coordination.

  • Quality improvement / process optimization: your team can audit bottlenecks, fix recurrent errors, refine workflows.

  • Staff development / training: use the time for cross-training, upskilling, or internal projects.

  • Marketing / retention work: referral follow-up, patient communication, scheduling outreach.

  • Reduce overtime / burnout buffer: give back time to staff, reduce after-hours work, and lower turnover.

Step E: Measure, monitor, and iterate

  • Track time saved (by task, by staff member) vs. baseline.

  • Monitor quality metrics: error rates, revision rates, patient satisfaction.

  • Seek feedback from staff frequently: what’s working, what’s frustrating, where is “AI friction.”

  • Adjust which tasks remain human vs AI as you calibrate.

Over time you may well exceed 20% in some departments — but even that 20% is gold.

Conclusion

Look — AI isn’t a band-aid. It’s a lever. If you use it just to tinker, you’ll get trickles. But if you build your processes and mindset around it, you can unlock real, meaningful hours each week.

Reclaiming 20% of staff time doesn’t just mean cost savings. It means more breathing room for better care, less burnout, stronger patient engagement, and smarter growth.

Yes, there are implementation risks (tool mismatch, adoption gaps, accuracy issues) — but you mitigate those by starting small, iterating, and keeping humans in the loop.

If you treat AI like a strategic partner — not a magic switch — you might just change what “productivity” means in your practice. And that’s how smart practices will outpace the rest.


David "D14" DeSchoolmeester

✍️About the Author

David “D14” DeSchoolmeester is a U.S. Navy Disabled Veteran, Author, and the Founder of D14 Agency LLC and Forever Practice. With decades of leadership experience, David helps private medical practices grow sustainably by leveraging AI-powered automation, Fractional CMO strategy, and patient engagement systems that reduce staff burnout while increasing revenue.

Through his work with physicians and practice owners, David has developed the 9-Step Forever Practice Coaching framework — a model designed to help practices thrive long-term without overreliance on outside agencies.

👉 To learn more about how D14 Agency and Forever Practice help practice owners take back control of their time and build lasting growth, visit https://d14agency.com or https://foreverpractice.com.

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Frequently Asked Questions (FAQ's)

D14 AGENCY GENERAL QUESTIONS

What is D14 Agency and what do you do?

Hi there! At D14 Agency, we help doctors and service business owners grow their practice using AI Automation and Expert Guidance. We offer tools that can automatically follow up with potential patients, help manage your marketing, and even write content to build your reputation. We also help you set up your own in-house marketing systems so you don’t have to rely on outside agencies anymore.

Who is D14 Agency best suited for?

We mainly work with private practitioners — plastic surgeons, interventional radiologists, and chiropractors — to name a few. Medical professionals who are busy running their clinics and need help growing without adding more to their plate. If you own your business and want it to run more smoothly and grow faster, we might be a great fit.

What makes D14 different from other agencies?

Unlike most marketing agencies that want to keep you as a client forever, we do the opposite. Yes we do the marketing, but we go miles ahead and teach your team how to do the work, set up everything with you, and once you're confident and running things smoothly on your own — we step back. You stay in control, and we stay available in case you ever need a hand again.

Do you only work with medical practices?

While we have a great affinity with doctors and healthcare professionals, we do work with other service-based businesses too. If you’re the owner and want to grow your business the smart way, we’re happy to chat and see if we can help.

How can I book a call or get started?

It’s easy! Just click the “Strategy Call” button on the website. You’ll be taken through our process of getting started.

FRACTIONAL CMO SERVICES

What’s a Fractional CMO and why would I need one?

A Fractional CMO is like borrowing a Chief Marketing Officer — someone who handles all the marketing strategy and planning but only works with you part-time. We help figure out what’s working, what’s not, and build a plan to grow your practice. Then we train your staff so they can keep it going after we step out.

How long do you work with clients as a Fractional CMO?

Most of the time, we’re with a client for about 8 to 12 months. That’s usually enough time to put systems in place, train your team, and make sure everything is working before we hand it off to you.

What happens after the Fractional CMO engagement ends?

You’ll have a trained team, working systems, and the confidence to run your own marketing. We don’t disappear — we’re still around for quarterly check-ins, and you’ll continue using our software. But the goal is for you to be in full control in less than 12 months.

Will you work with my current staff or replace them?

We’re all about training your current team. We believe in empowering people, not replacing them. If they’re willing to learn, we’ll show them how to run things like a pro using the tools we set up.

COST & GETTING STARTED

How much do your services cost?

We have something for every stage.

It really depends on what your needs are. With most of our programs there is a one-time setup fee that pays for us setting up the systems and programs you requested. This one-time setup fee varies based on the service you need and how detailed a setup you require.

Each service will also come with a monthly subscription investment for the base software platform used and varies based on additional services you request. Additional services may include HIPAA Compliance, Unlimited AI services, Business Coaching, Fractional Chief Marketing Officer (FCMO) services, etc.

Monthly subscription services are identified, in full, at the time of your 1-on-1 Strategy Call and range from $1,500 to $10,000.

No hidden fees. No pressure. You only pay for what helps you grow.

AI EMPLOYEE & D14 SAAS

What is the AI Employee and what does it actually do?

Think of our AI Employee like a super assistant that works 24/7, never takes a break, or gets sick and never forgets a task. It automatically replies to missed calls, helps manage online reviews, talks to people on your website, and follows up with leads so your staff doesn’t have to. It helps you save time and never miss out on a potential patient again.

How does the Missed Call Text Back system work?

Let’s say someone calls your office and nobody answers — maybe you're with a patient or it’s after hours - or maybe they just hang up. Instead of missing that opportunity, our system immediately sends a friendly text message to that person, thanking them for calling and asking how you can help. It turns missed calls into conversations.

What features are included in your software?

There’s a lot! You get:

  • A system that automatically texts people who call and don’t get through

  • A live chat for your website that feels like texting

  • A way to ask happy patients to leave reviews online

  • A tool to keep track of leads and appointments

  • Automatic email and text campaigns

  • A built-in calendar to book and confirm appointments

    And you don’t need to be a techie to use it—we help set everything up and show you how it works.

Can it connect with my current systems? (Like EHR or booking software?)

In many cases, yes! We can check to see if your current systems can "talk" to ours. If not, we can often find a workaround. And don’t worry — we help handle the tech setup.

Do I need to be tech-savvy to use this?

Nope! If you can text and open your email, you’re good. We handle the hard stuff and give you simple tools that are easy to use. Plus, we train your staff and are always here if you need support.

BOOK PUBLISHING & AUTHORITY MARKETING

How does the book authoring service work?

It’s actually pretty easy! Businessweek performed a survey a few years ago and found that ~80% of people want to write a book or feel they have one inside them. They just don't know how to get it out of their head and onto paper to publish it. That's where we come in! We help to create a book that is 100% your thoughts and ideas, without you actually writing it yourself. More importantly, this book will be the most powerful marketing tool you'll ever have. And we'll show you how to use it.

How long does it take to publish a book?

Usually, between 90 and 120 days depending on how fast we're able to move through the steps. We work around your schedule to keep it stress-free. While you don't actually write the book yourself, we still require about 20 total hours of your time throughout the process, broken down into small pieces.

Can you help promote the book after it’s published?

Yes! We create videos for each chapter, help you post clips on social media, and even help you turn the book into a podcast. Your book becomes your #1 marketing tool to build trust and authority. This is all part of and included in the total investment for the book.

SPEAKING & COACHING

Do you offer live talks or training sessions?

Absolutely! I am available for hire to speak at clinics, business groups, and associations on topics like how to grow your practice without burnout, how AI can save time, and how to take back control from marketing agencies. If you want me to speak at your event, let’s talk! Go to my Contact Us page and send me a message.

What is the 9-Step Forever Practice Coaching Program?

It’s a program I designed to help doctors build a long-term, stable, and multi-location practice. We walk through 9 key areas like goal setting, finding your ideal patient, creating content, automating tasks, and even preparing to franchise or sell and retire one day. It’s practical, step-by-step, and designed for real results.